{"product_id":"carrello-no1","title":"Carrello No. 1","description":"\u003cp dir=\"ltr\"\u003eThe Carrello is a modular, knock-down activation cart built for brand experience agencies that need premium mobile infrastructure they can deploy across multiple markets without a custom fabrication timeline. The Birch x Beige colorway pairs natural Baltic birch framing with a beige acoustic-panel wrap, giving activations a warm, boutique-hospitality look that reads well in hotel lobbies, retail environments, and lifestyle brand launches.\u003c\/p\u003e\n\u003col dir=\"ltr\"\u003e\n\u003cli\u003eAssembles in 90 minutes on first build, 20 minutes on every setup after — built for a touring schedule where every market gets the same load-in time.\u003c\/li\u003e\n\u003cli\u003eShips flat in 5-6 boxes, with 3-6 day ground delivery in the US and 7-15 day global DHL shipping for international activations.\u003c\/li\u003e\n\u003cli\u003eWrap material is a fire-rated acoustic panel (EN13501 Class B, ASTM E84 Class A) — cleared for the fire-code requirements most venues and trade show floors require.\u003c\/li\u003e\n\u003cli\u003eCustom branded signage available with LED backlighting, neon lettering, or acrylic backer panels, wired with a hidden USB power source so branding lights up without visible cords.\u003c\/li\u003e\n\u003cli\u003e4 adjustable interior shelves and 2 hidden cord grommets behind the front poles for point-of-sale equipment, tablets, or lighting.\u003c\/li\u003e\n\u003cli\u003eOptional crown (canopy) structure and acrylic countertop overlay for a fully branded, top-to-bottom activation footprint.\u003c\/li\u003e\n\u003cli\u003eFits a standard 10'x10' trade show booth with room to spare, verified in-market.\u003c\/li\u003e\n\u003cli\u003eFull custom color range available beyond stock (24+ colors, 4-6 week lead time) to match any brand palette exactly.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp dir=\"ltr\"\u003eBuilt and shipped from the noHma workshop for agencies running the same activation in more than one city.  Side shelves are not included.\u003c\/p\u003e","brand":"Vertical Ledge","offers":[{"title":"Default Title","offer_id":44610498494508,"sku":"VL-CARRELLO-Beige-On-Birch-1","price":4750.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0570\/8015\/2108\/files\/carrello-no-1vertical-ledgevertical-ledge-6765905.jpg?v=1789594752","url":"https:\/\/nohma.co\/products\/carrello-no1","provider":"noHma","version":"1.0","type":"link"}